Prince Of Tennis

Prince Of Tennis
Prince Of Tennis

Erke ATP hand pumps, made market power tennis

Tennis Games, King Federer and Nadal will swing fierce fighting, the television cameras to get their close-up, sweat soaked clothes, flash is a symbol of China's brand sports - Erke (ERKE).

This scene certainly for many tennis fans impressed. The summer of 2009, with the success of the Chinese sports brand Erke ATP1000 hand in Shanghai Masters, a tournament official clothing partner, which happens over the next five year period are presented.

May 5, 2009, 1000 ATP Tennis Masters in Shanghai, and is permanently settled. Lack of sporting event after the Olympics the Chinese sports brand exercise the sense of smell, how the rare opportunity to be missed? So, a fight broke no smoke in the beautiful Huangpu River. Vs. peak after the final winner is the one that looks very roots of the brand - Erke.

Chinese TV viewers should remember all those phrases resounding slogan - TO BE No. 1, is the motto of the phrase seem to help roots Erke quickly from many sports brand stand out, with the majority of the recognition of small consumers. Today, the spirit of a grassroots campaign on behalf of brands such resolutely took the sponsorship has always been called the noble sport of tennis tournament? Asked reporters, Erke Brand Management Centre said it Zhengli Ting is disagreement, in fact, is the development of Erke goal is to do international business, success as the official partner Shanghai Hong ATP series as Star Park part of an international strategy, ATP Masters degree in international scale and coverage of events is usually difficult to match, for the promotion of international strategy in the sense Erke brands are the proof.

In fact, from the last few years the development of tennis in China is not hard to understand our current Erke choice, with the increase of China's Jinhua tennis, the old noble movement, is more common and more acceptable to Chinese people, settled in this ATP year's Masters Shanghai is definitely the best samples. Packed stadium and television media such as CCTV tennis viewing statistics also show our potential market in China, so, this time to join this event which is actually a marketing wisdom.

"Since 2006, we have invested heavily an international women's tennis tournament Touzi Series title parties and business events, after years of hard work, we found that tennis is a very strong growth, gross margin relative to other products of high market sports. such as basketball and some action is quite common in the country, sporting goods equipment the market matured, the development of space was not large. tennis in China is rapidly developing domestic market, with affect business of professional equipment, some only. "Erke Group Executive Vice President, Executive Director Wu Rong Zhao real" advertisers "magazine to explain their thinking on marketing.

Of course, if you think that sports marketing is only one player clothiers logo, only one or a few stars of the endorsement, then you are wrong. Sports Marketing to eyeball economy, if only to stay on, then the sports marketing does not attract as Coca-Cola, Nike and other such marketing giant eye. How to sponsor sporting events, resources should be integrated to create a strong communication campaign, with targeted buyers to establish a stable deep relationships is where the magic of sports marketing. Through sports marketing and achievements, many companies, but equally, there are many cases of failure. Sports marketing is a system which needs to get down to tolerance, operating slowly.

At present, Erke test is in full swing across the country and caddy fashion design contest caddy, caddy is fully test "ATP1000 Shanghai Masters" tailored. Erke hot start this event, something to go all out to select a group of enthusiastic young Masters tennis tournament for the waves, and second, also tennis to find another breakthrough.

Meanwhile, in the event, Erke also "The Prince of Tennis 2" and "Ruili" fashion magazine carried implantation of deep cooperation. Next, Erke will also launch a series of consecutively for the brand marketing communication line activities such as sponsor of tennis tournament in Guangzhou and other major domestic sporting events, and tennis clubs around the league and so held. About the Author

I am an expert from China Manufacturers, usually analyzes all kind of industries situation, such as vera bradley duffle , waterproof duffel bag.

Prince of Tennis Movie [Part 1]

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